Local SEO Checklist
On PageTitle Tags
Do you have keywords in your title?
Clean URLs
Use clean, SEO friendly URLs.
Duplicate Content
Check for duplicate content.
On PageLogos & Images
Optimize your logo and other images.
non-www to www
Ensure non-www to www redirect is setup.
Setup Google Webmaster Tools & Ensure that Google can crawl your site properly.
On PageGoogle Analytics
Install Google Analytics Snippets
Indexable Menus
Ensure your navigation menu items are indexable.
NAP = Google My Business Page
Does NAP on website match Google Places?
On PageCity/Service Page
Add city / service pages to your website.
Does the website have a blog?
Mobile Responsive
How Does Your Website Appear On Mobile?
Google+ ProfileGoogle Profile
Do you have a Google+ Profile setup?
Google My Business Page Claim
Claim your Google listing.
Google Profile + Google Plus
Is your Google Local profile merged with the Google+ page?
Google+ ProfileAccurate Category
Are you listed in the right category?
Accurate Listing
Ensure that your business name is EXACTLY listed in Google Places.
Logos & Cover Photo
Add your logo and cover photo. At least 5 more photos to optimize for the carousel.
SchemaCheck Schema
Test your website for existing schema.
Generate Schema
Generate local and business schemas for your website.
Implement Schema
Add Business Details In Schema.
Important DirectoriesBing
Create & Claim Listing on Bing.
Create & Claim Listing on ExpressUpdate
Create & Claim Listing On Yelp.
CitationTop 50 Citation
Submit To Top 50 Citation Sites.
Fix Listings
Fix NAP For Wrong Citations.
Niche Specific
Submit To Niche Specific Sites.
CitationHyper Local
Submit To Hyperlocal Directories.
Competitor Citations
Find Your Competitor’s Citations and Additional Sources
Modify Old Citations
You can modify old or defunct citations. If a website has already cited an old address of your business.
ReviewsNegative Reviews
Respond Back To Negative Reviews
Generate Reviews
Ask Existing Customers To Leave A Review.
Make Easy To Review
Make It Easy For Customers To Review You.
ConversionCall To Action
Is Your Call To Action Displayed Prominently?
Phone No
Is The Phone Number Prominently Displayed?
Display Testimonials / Reviews On Your Website
Create A Twitter Profile
Create A Facebook Page
Claim Your Venue On Foursquare